While a responsive design is already an effective strategy today, numerous companies still have two websites, their mobile version and the main one. However, the dual-version solution will require updating and managing two sites simultaneously. Furthermore, it might cost double the time and resources and can result in various issues and confusion for search engines and users.
As we move forward, we’ll outline why a responsive website design is far better than the dual-version method. So why should you opt for a responsive website design?
The Benefits of Responsive Design
With the significant development and improvement of mobile devices like tablets, smartphones, and mobile device usage through websites, games, social media, and apps, it’s important to have a mobile-friendly business or company website.
Through this, your prospects and potential consumers can search your website and find information easily regardless of their device. We’ve compiled five convincing reasons to use a responsive web design today.
1. Faster loading times
People tend to leave websites that take more than five seconds to complete loading content. However, websites with responsive design load faster regardless of the devices utilized to access them. Since they are made with fluid grids and responsive images that help with faster loading, this can favorably affect the duration of people visiting your website.
2. Convenient tweaking features
If you own a website with a responsive design, you can conveniently make refinements in one go and not fret about making changes on your two websites if you’re using the dual-version solution. This feature is perfect and beneficial if you only want to apply quick design tweaks or correct typographical errors on your website.
If your website only supports non-mobile audiences, now’s the best time to make it responsive and grow your online presence by hiring a digital marketing company.
3. Seamless user experience
If your website still doesn’t have a responsive design, the visiting customers might not get the details they’re searching for. Irrelevant images, baseless textual information, and pointless popups can divert users. However, a responsive website design helps users easily get the details they need.
Furthermore, a responsive design also takes care of the website’s navigation which helps the visitors of all devices browse conveniently. So if you just got your e-commerce website from web app developers, it is required to make it responsive for a much better surfing experience. You may also take this opportunity to hire an agency for all digital marketing services to have your business discovered and improve your SEO ranking score.
Taking care of two separate websites for your non-mobile and mobile audiences could be costly. But by using a responsive design, you’ll save money by not paying for the mobile version of your website. Purchasing a single site design is enough to accommodate all your visitors, no matter their devices. Still don’t have your own site? Get yours now from companies specializing in professional website design and development to grow your business.
5. Increased mobile visitors
Did you know that almost 55% of social media interactions happen on smartphones? So sharing links from social media programs like Twitter, Facebook, or Google to your website can help generate more traffic and visitors from mobile devices. Get responsive if you have social marketing strategies for growing your business and want to leverage sharing social content.